The Business Administration program is one of the most important and popular fields of study today. It equips students with a solid foundation in areas such as management, finance, marketing, and business strategy. At Keiser University Hanoi (KUV), students not only gain theoretical knowledge but also enjoy hands-on experiences that develop essential skills for thriving in a global business environment.
About the Business Administration Program at KUV Hanoi
Keiser University Hanoi offers a Bachelor of Business Administration degree with two main pathways:
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Associate of Arts (AA) – a 2-year program in Social Sciences.
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Bachelor of Arts (BA) – a 4-year program in Social Sciences.
Both programs are designed to provide students with a robust grounding in core business principles. They also offer opportunities for further study at Keiser University in Florida, other U.S. institutions, and numerous English-speaking universities worldwide.
Curriculum Overview
The Bachelor of Business Administration program at Keiser University Hanoi emphasizes an in-depth study of business functions, from management and finance to marketing, strategy, and operations. Students gain comprehensive knowledge of the business environment, including ethical business practices and social responsibility, ensuring they understand how modern enterprises operate on a global scale.
The program consists of both general education and specialized courses to prepare students with the skills and knowledge needed for success in today’s dynamic business landscape.
General Education Courses (24 Credits)
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Core Subjects: Principles of Accounting I & II, Business Law, Managerial Finance, Basic Marketing, Fundamental Human Resource Management.
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Additional Courses: Social behavior, communication, and mathematics.
Specialized Courses (33 Credits)
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Advanced Studies: Managerial Accounting, Legal Environment and Business Ethics, Financial Management, Human Resource Management, among others.
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These courses deepen students’ understanding of various business functions and prepare them to excel in modern business settings.
The curriculum is designed to build essential skills such as analytical thinking, problem-solving, leadership, communication, and negotiation. Moreover, students can choose to specialize in a specific area to enhance their career prospects. Specialization options include:
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Transportation & Logistics
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Management
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Human Resources Management
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Esports Management
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International Business
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Marketing
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Finance
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Entrepreneurship
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Hospitality Management
In addition to theoretical instruction, the program offers extensive practical experience through real-life projects, business simulation exercises, case studies, and internships. Students have access to advanced tools, techniques, and methodologies, ensuring they are well-prepared to integrate into professional environments upon graduation.
Career Opportunities
Graduates of the Business Administration program at Keiser University Hanoi have a wide range of exciting career options, including:
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Business Management: Positions in mid-to-senior management roles in both domestic and international companies.
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Marketing: Roles in strategic marketing management, market analysis, and advertising campaign development for major brands.
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Human Resources: Positions in recruitment, talent development, and building effective workplace environments.
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Finance: Careers in financial departments, banking, auditing, or investment companies.
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International Business: Opportunities in global trade and business operations.
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Entrepreneurship: Launching and developing start-ups, small businesses, or new enterprises.
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Hospitality Management: Managing hotels, resorts, restaurants, or high-end lodging establishments.
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Esports: Entering the rapidly growing esports industry with emerging career paths.
Learning Outcomes
The Bachelor of Business Administration program at Keiser University Hanoi aims to provide not only a solid academic foundation but also practical skills essential for leadership and management in a global context. Key outcomes include:
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Leadership Skills: Learning how to lead teams, manage projects, and make strategic business decisions.
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Communication & Problem-Solving: Developing effective communication abilities and solving complex work-related issues.
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Strategic & Creative Thinking: Analyzing business scenarios and devising effective growth strategies.
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Global Adaptability: Gaining a deep understanding of international business environments and acquiring the skills to work in multinational organizations.
Upon graduation, students will earn a degree and gain practical skills that prepare them to meet the challenges of the business world, enhancing their career prospects both locally and internationally.
